TY  - BOOK
AU  - Kotler, Philip.
AU  - Bowen,John.
AU  - Maken,James.
TI  - Marketing for hospitality and tourism / 
SN  - 9780132453134 (pbk. : International edition)
U1  - 647.940688  
PY  - 2010///
CY  - Upper Saddle River, N.J. : 
PB  - Pearson Prentice Hall, 
KW  - Hospitality industry
KW  - Marketing
KW  - Tourism
ER  -