00462nam a2200157Ia 45000010006000000050017000060080041000230200015000640820014000791000022000932450068001152500007001832600050001903000048002406500016002881092520261006004311.0120911s9999    xx            000 0 und d  a1740098110  a658.8 PRI  aPride, William M.  a Principles of marketing / Philip Kotler ... [et al.]. -2nd ed.  a2e  aFrenchs Forest, N.S.W. : Prentice Hall, 2003.  a xxiii, 656 p. : ill. (some col.) ; 25 cm.   aMarketing.