Brierley, Sean <br/><br/>
The advertising handbook / Sean Brierley.- 2nd ed. 

 - 2e 
 - London ; New York : Routledge, 2002. 
 - 297 p. : ill. ; 24 cm. 
<br/><br/><label>ISBN: </label>0415243920 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.   Sales promotion.   Communication in marketing.  
<br/><br/><label>Dewey Class. No.: </label>659.1 BRI