Instructor resources manual : contemprorary marketing / Louis E. Boone, David L Kurtz.- 8th ed.

By: Material type: TextPublication details: Fort Worth : Dryden Press / Harcourt Brace College, c1995 Fort Worth : Dryden Press / Harcourt Brace College, c1995Description: ix, 699 p. ; 28 cmISBN:
  • 0030039126 ( vol. 2)
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Red Spot  Books Nilai University Library Available 10710

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