Principles of marketing / Philip Kotler, Gary Armstrong.
By: Kotler, Philip.
Contributor(s): Armstrong, Gary.
Material type:
BookPublisher: Harlow, England : Pearson Education Limited, c2018Edition: Seventeen edition, global edition.Description: 734 pages : colour illustrations ; 28 cm.ISBN: 9781292220178 (paperback); 12922201719 (paperback).Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Open Shelf Books
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Nilai University Library General Stacks | 658.8 KOT 2018 (Browse shelf) | Available | 1000023936 | ||
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Open Shelf Books
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Nilai University Library General Stacks | 658.8 KOT 2018 (Browse shelf) | Available | 1000023716 | ||
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Open Shelf Books
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Nilai University Library General Stacks | 658.8 KOT 2018 (Browse shelf) | Available | 1000023717 |
Total holds: 0
Includes bibliographical references and index.
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