International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham, R. Bruce Money.
By: Cateora, Philip R.
Contributor(s): Gilly, Mary C | Graham, John L | Money, R. Bruce.
Material type:
BookPublisher: New York : NY McGrawHill Education , c[2016]Edition: 17th ed.Description: xxxvi, 662 pages : colour illustrations ; 28 cm.ISBN: 9781259253065.Subject(s): International MarketingDDC classification: 658.84
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Nilai University Library General Stacks | 658.84 CAT 2016 (Browse shelf) | Available | 1000024026 | ||
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Nilai University Library General Stacks | 658.84 CAT 2016 (Browse shelf) | Available | 1000023432 |
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| 658.83420994 CON 2011 Consumer behaviour : | 658.83420994 CON 2011 Consumer behaviour : | 658.84 CAT 2016 International marketing / | 658.84 CAT 2016 International marketing / | 658.84 GRE 2020 Global marketing / | 658.84 HOL Global marketing : | 658.84 HOL Global marketing : |
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