Marketing : an introduction / Rosalind Masterson & David Pickton.
By: Masterson, Rosalind [author.].
Contributor(s): Pickton, David [author.].
Material type: BookPublisher: Los Angeles : SAGE, c[2014]Edition: 3rd ed.Description: xix, 582 pages : color illustrations ; 27 cm.ISBN: 1446266478; 9781446266472; 9781446266465; 144626646X; 1446296423; 9781446296424.Subject(s): Marketing | MarketingDDC classification: 658.8Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Open Shelf Books | Nilai University Library General Stacks | 658.8 MAS 2014 (Browse shelf) | Available | 1000023242 |
Total holds: 0
Previous edition: 2010.
Includes bibliographical references and index.
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