Marketing : an introduction / Gary Armstrong, Philip Kotler.
By: Armstrong, Gary (Gary M.) [author.].
Contributor(s): Kotler, Philip [author.].
Material type:
BookPublisher: Harlow, Essex : Pearson Education Limited, c[2015]Edition: Twelfth edition, Global edition.Description: 672 pages : colour illustrations ; 28 cm.ISBN: 9781292016788 (paperback); 1292016787 (paperback).Subject(s): Marketing -- TextbooksDDC classification: 658.8
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Open Shelf Books
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Nilai University Library General Stacks | 658.8 ARM 2015 (Browse shelf) | Available | 1000022935 | ||
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Open Shelf Books
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Nilai University Library General Stacks | 658.8 ARM 2015 (Browse shelf) | Available | 1000022936 |
Total holds: 0
Publication date from publisher's website.
Includes bibliographical references and index.
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