Strategic management concepts : a competitive advantage approach / Fred R. David and Forest R. David.
By: David, Fred R.
Contributor(s): David, Forest R.
Material type:
BookPublisher: Upper Saddle River, NJ : Pearson Education, 2015Edition: 5th ed.Description: xxv, 558 p. : ill. ; 27 cm.ISBN: 978013344896.Subject(s): Strategic planning | Strategic planning -- Case studiesDDC classification: 658.4012
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Nilai University Library | 658.4012 DAV 2015 (Browse shelf) | Available | 1000022479 |
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