Normal view MARC view ISBD view

Marketing plans : how to prepare them, how to use them / Malcolm H.BMcDonald.- 2nd ed.

By: McDonald, Malcolm.
Material type: materialTypeLabelBookPublisher: Oxford ; Boston : Butterworth-Heinemann, 1989 Description: ix, 337 p: ill; 25 cm.ISBN: 0750601078.Subject(s): Marketing--Management Marketing--PlanningDDC classification: 658.802 MCD
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)