Basic marketing : a marketing strategy planning approach / William D. Perreault, Jr., Basic marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.
By: Perreault, William D.
Material type:
BookPublisher: Boston : McGraw-Hill Irwin, c2009. Edition: 17th ed.Description: xxxvii, 758 [34] p. : col. ill. ; 29 cm.ISBN: 9780071281041.Subject(s): Marketing --ManagementDDC classification: 658.8 PER
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
Open Shelf Books
|
Nilai University Library | 658.8 PER (Browse shelf) | Available | 18031 |
Total holds: 0
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