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Marketing ethics : cases and readings / edited by Patrick E. Murphy, Gene R. Laczniak

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BookPublisher: Upper Saddle River, NJ: Pearson Prentice Hall 2006. Description: xii, 172 p. : ill. ; 23 cm.ISBN: 0131330888.Subject(s): Marketing. Business ethicsDDC classification: 174.4 MUR

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Item type	Current location	Call number	Status	Date due	Barcode	Item holds
Open Shelf Books	Nilai University Library	174.4 MUR (Browse shelf)	Available		12462

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Previous	174.4 HAV Harvard business review on corporate ethics.	174.4 HEN What?s ethical in business? / Verne E. Henderson.	174.4 MAT Policies and persons : a casebook in business ethics / John B. Matthews, Kenneth E. Goodpaster, Laura L. Nash.	174.4 MUR Marketing ethics : cases and readings / edited by Patrick E. Murphy, Gene R. Laczniak	174.4 PEA Integrity in organizations : an alternative business ethic / Gordon Pearson.	174.4 SHA Business ethics / William H. Shaw.	174.4 SHA Moral issues in business / William Shaw, Vincent Barry.	Next

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Marketing ethics : cases and readings / edited by Patrick E. Murphy, Gene R. Laczniak

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