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Principles of marketing / Philip Kotler, Gary Armstrong.- 10th ed.

By: Kotler, Philip.
Material type: materialTypeLabelBookPublisher: Upper Saddle River, NJ : Prentice Hall, c2004. Edition: 10e.Description: xxix, 661 p. : ill. ; 29 cm.ISBN: 0131212761.Subject(s): MarketingDDC classification: 658.8 KOT
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