Marketing : an introduction / Gary Armstrong, Philip Kotler with Marc O. Oliver Opresnik.
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TextPublication details: Harlow, Essex : Pearson Education Limited, c[2017].Edition: Thirteenth edition, Global editionDescription: 669 pages : illustrations (colour) ; 28 cmISBN: - 9781292146508 (pbk.)
- 1292146508 (pbk.)
- 658.8 ARM 2017
- HF5415 A73 2017
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| 658.7 MAN 2021 Global logistics and supply chain management / | 658.8 ARM 2015 Marketing : an introduction / | 658.8 ARM 2015 Marketing : an introduction / | 658.8 ARM 2017 Marketing : an introduction / | 658.8 ARM 2023 Marketing : an introduction / | 658.8 ARM 2023 Marketing : an introduction / | 658.8 BAI 2017 Fundamentals of marketing / |
Includes bibliographical references and index.
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