Strategic marketing -5E/ David W Cravens
By: Cravens, David W.
Material type:
BookPublisher: Chicago : Irwin,1997 Edition: 5E.ISBN: 0256214387.Subject(s): Marketing -- Decision making -- Case studiesDDC classification: 658.802 CRA
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Nilai University Library | 658.802 CRA (Browse shelf) | Available | 8781 |
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| 658.802 BUE MARKETING MANAGEMENT : A STRATEGIC PLANNING APPROACH | 658.802 COH THE PRACTICE OF MARKETING MANAGEMENT : ANALYIS, PLANING AND IMPLEMENTATION -2E | 658.802 CRA Strategic marketing -5e | 658.802 CRA Strategic marketing -5E/ David W Cravens | 658.802 CZE Competitive marketing strategy | 658.802 DAH 2010 Marketing communications : | 658.802 DAH 2010 Marketing communications : |
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