Principles of marketing / Philip Kotler, Gary Armstrong.
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TextPublication details: Upper Saddle River, N.J : Pearson/Prentice Hall, c2008.Edition: 12th edDescription: xxxiv, 557, [98] : col. ill. ; 29 cmISBN: - 0136132375 ( ISE)
- 658.8 KOT 2008
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| 658.8 KOT 2004 Principles of marketing / | 658.8 KOT 2006 Principles of marketing / | 658.8 KOT 2006 Principles of marketing / | 658.8 KOT 2008 Principles of marketing / | 658.8 KOT 2009 Marketing management / | 658.8 KOT 2010 Principles of marketing / | 658.8 KOT 2011 A framework for marketing management / |
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