Marketing : essential principles, new realities / Jonathan Groucutt, Peter Leadley, Patrick Forsyth.

By: Material type: TextPublication details: London ; Sterling, VA : Kogan Page, 2004.Description: xviii, 540 p: ill; 25 cmISBN:
  • 0749441143
Subject(s): DDC classification:
  • 658.8 GRO
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