Normal view MARC view ISBD view

Marketing research : text and cases / Harper W. Boyd, Ralph Westfall. - 7th ed.

Material type: materialTypeLabel

BookPublisher: Irwin Edition: 7E.ISBN: 0256068135.Subject(s): Marketing researchDDC classification: 658.83 BOY

Tags from this library: No tags from this library for this title. Log in to add tags.

average rating: 0.0 (0 votes)

Item type	Current location	Call number	Status	Date due	Barcode	Item holds
Open Shelf Books	Nilai University Library	658.83 BOY (Browse shelf)	Available		3246

Total holds: 0

Previous								Next
Previous	658.82 WIL INTERACTIVE MARKETING	658.827 BUC What makes winning brands different ? : the hidden method behind the world's most successful brands / Andreas Buchholz , Wolfram Wordemann	658.827 KEL 2013 Strategic brand management :	658.83 BOY Marketing research : text and cases / Harper W. Boyd, Ralph Westfall. - 7th ed.	658.83 BOY MARKETING RESEARCH:TEXT AND CASES-6E	658.83 BUR Marketing research-2e	658.83 BUR Marketing research : online research applications / Alvin C. Burns, Ronald F. Bush.- 4th ed.	Next