Normal view MARC view

Entry Personal Name

Number of records used in: 1

001 - CONTROL NUMBER

  • control field: 7886

003 - CONTROL NUMBER IDENTIFIER

  • control field: NU

005 - DATE AND TIME OF LATEST TRANSACTION

  • control field: 20261006003957.0

008 - FIXED-LENGTH DATA ELEMENTS

  • fixed length control field: 261006|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

  • Original cataloging agency: NU
  • Transcribing agency: NU

100 ## - HEADING--PERSONAL NAME

  • Personal name: Belch, George E. / Belch, Michael A

670 ## - SOURCE DATA FOUND

  • Source citation: Work cat.: (NU)6862: Belch, George E. / Belch, Michael A, Advertising and promotion : an integrated marketing communications perspesctive-4e