Entry Personal Name

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 16276

003 - CONTROL NUMBER IDENTIFIER

• control field: NU

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20261006004741.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 261006|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: NU
• Transcribing agency: NU

100 ## - HEADING--PERSONAL NAME

• Personal name: Smith, P. R

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (NU)16274: Smith, P. R. , Marketing communications : an integrated approach / P R Smith & Jonathan Taylor.