Normal view MARC view

Service industries--United States--Marketing. Service industries--United States--Management(Topical Term)

Number of records used in: 1

Preferred form: Service industries--United States--Marketing. Service industries--United States--Management

Machine generated authority record

Work cat.: (NU)10340: Lovelock, Christopher H. 2308, Principles of service marketing and management / Christopher Lovelock, Lauren Wright.- 2nd ed.