Marketing management: a starategic approach with global orientation./ Harpper W.Boyd, Jr., Orville C Walker,Jr.,Jean-Claude Larreche (Record no. 6557)

MARC details
000 -LEADER
fixed length control field 00481nam a2200145Ia 4500
001 - CONTROL NUMBER
control field 6557
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006003942.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071154299
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 BOY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Boyd,Harper W
9 (RLIN) 4993
245 ## - TITLE STATEMENT
Title Marketing management: a starategic approach with global orientation./ Harpper W.Boyd, Jr., Orville C Walker,Jr.,Jean-Claude Larreche
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston : Irwin-McGraw-Hill, 1998
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing- Management
9 (RLIN) 10
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012 4 658.8 BOY 8783 09/07/2015 09/04/2015 09/11/2012 Open Shelf Books