MARKET-LED STRATEGIC CHANGE :TRANSFORMING THE PROCESS OF GOING TO MARKET - 2E (Record no. 5015)

MARC details
000 -LEADER
fixed length control field 00401nam a2200145Ia 4500
001 - CONTROL NUMBER
control field 5015
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006003829.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750632852
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 PIE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name PIERCY, NIGEL
9 (RLIN) 6138
245 ## - TITLE STATEMENT
Title MARKET-LED STRATEGIC CHANGE :TRANSFORMING THE PROCESS OF GOING TO MARKET - 2E
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. BUTTERWORTH HEINEMANN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012   658.802 PIE 6421 09/11/2012 09/11/2012 Open Shelf Books