| 000 -LEADER |
|---|
| fixed length control field |
00666nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
190604b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780730350507 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
E46 2018 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.8 |
| Item number |
ELL 2018 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Elliot, Greg. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Marketing / |
| Statement of responsibility, etc |
Greg Elliott, Sharyn Rundle-Thiele, David Waller, Sandra Smith, Liz Eases, Ingo Bentrott. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Milton, Qld. : |
| Name of publisher, distributor, etc |
John Wiley & Sons, |
| Date of publication, distribution, etc |
c2018. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xv, 597 pages : |
| Other physical details |
black and white illustrations ; |
| Dimensions |
28 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
Marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Rundle-Thiele, Sharyn |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Walter, David |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Item type |
Open Shelf Books |