Fundamentals of marketing / William J. Stanton , Michael mJ. Etzel, Bruce J Walker. (Record no. 304)

000 -LEADER
fixed length control field 00417nam a2200157Ia 4500
001 - CONTROL NUMBER
control field 304
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006003434.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071136703
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 STA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stanton, William J.
245 ## - TITLE STATEMENT
Title Fundamentals of marketing / William J. Stanton , Michael mJ. Etzel, Bruce J Walker.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. MCGRAW HILL
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012 5 658.8 STA 1670 02/09/2018 01/19/2018 09/11/2012 Open Shelf Books