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Marketing management / (Record no. 29080)

000 -LEADER
fixed length control field 00580nam a2200193Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140619112726.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071288651 (pbk. : International ed.)
040 ## - CATALOGING SOURCE
Transcribing agency ddc
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Marshall, Greg W.
245 ## - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc Greg W. Marshall, Mark W. Johnston.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc McGraw-Hill Irwin,
Place of publication, distribution, etc New York, NY :
Date of publication, distribution, etc c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 566 p. :
Other physical details col. ill. ;
Dimensions 28 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Johnston, Mark W.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Checked out Date last seen Date checked out Price effective from Koha item type Total Renewals
          Nilai University Library Nilai University Library 2012-09-11 2 658.8 MAR 19943 2013-12-09 2013-11-19 2013-11-19 2012-09-11 Open Shelf Books  
          Nilai University Library Nilai University Library 2013-11-04 14 658.8 MAR 2010 19944   2016-12-16 2016-12-01 2013-11-04 Open Shelf Books 4
          Nilai University Library Nilai University Library 2013-11-04 12 658.8 MAR 2010 21968   2016-12-15 2016-11-29 2013-11-04 Open Shelf Books 3
          Nilai University Library Nilai University Library 2013-11-04 16 658.8 MAR 2010 21969   2017-09-12 2017-08-21 2013-11-04 Open Shelf Books 3
          Nilai University Library Nilai University Library 2013-11-04 12 658.8 MAR 2010 21970   2016-12-13 2016-12-01 2013-11-04 Open Shelf Books 1