Normal view MARC view ISBD view

Marketing : (Record no. 28806)

000 -LEADER
fixed length control field	00587nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20140609101942.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780273767183 (pbk.)
040 ## - CATALOGING SOURCE
Transcribing agency	ddc
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	ARM 2013
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Armstrong, Gary (Gary M.)
245 ## - TITLE STATEMENT
Title	Marketing :
Remainder of title	an introduction /
Statement of responsibility, etc	Gary Armstrong, Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement	11th ed., Global ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc	Pearson,
Place of publication, distribution, etc	Boston ; London :
Date of publication, distribution, etc	c2013.
300 ## - PHYSICAL DESCRIPTION
Extent	534, [112] p. :
Other physical details	col. ill. ;
Dimensions	28 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Kotler, Philip
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Open Shelf Books

Holdings
Permanent Location	Current Location	Date acquired	Total Checkouts	Total Renewals	Full call number	Barcode	Date last seen	Date checked out	Price effective from	Koha item type
Nilai University Library	Nilai University Library	2012-09-11	20	6	658.8 ARM 2013	21123	2018-03-08	2018-03-02	2012-09-11	Open Shelf Books
Nilai University Library	Nilai University Library	2014-06-09	14	3	658.8 ARM 2013	1000022382	2018-07-06	2018-06-21	2014-06-09	Open Shelf Books
Nilai University Library	Nilai University Library	2014-06-09	11	4	658.8 ARM 2013	1000022381	2018-07-06	2018-06-21	2014-06-09	Open Shelf Books

NILAI U LIBRARY