000 -LEADER |
fixed length control field |
00506nam a2200133Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
120911s9999 xx 000 0 und d |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Gillespie, Kate. |
245 ## - TITLE STATEMENT |
Title |
Global marketing / Kate Gillespie, H. David Hennessey. |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Name of publisher, distributor, etc |
Mason, OH : South-Western Cengage Learning, c2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxiv, 582 p. : ill. ; 25 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Export marketing. Export marketing --Management. |