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A framework for marketing management / Philip Kotler.- 2nd ed. (Record no. 22110)

000 -LEADER
fixed length control field 00564nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 01312 04270
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 ## - TITLE STATEMENT
Title A framework for marketing management / Philip Kotler.- 2nd ed.
250 ## - EDITION STATEMENT
Edition statement 2e
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Upper Saddle River, N.J. : Prentice Hall, c2003.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 363 p. : ill. ; 23 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing--Management.
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 2012-09-11 2 658.8 KOT 12310 2016-08-02 2016-07-19 2012-09-11 Open Shelf Books