Global marketing / (Record no. 21144)

000 -LEADER
fixed length control field 00651nam a22002057a 4500
001 - CONTROL NUMBER
control field 21144
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006005256.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231110b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292304021
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416 G79 2020
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 GRE 2020
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Green, Mark C
9 (RLIN) 23271
245 ## - TITLE STATEMENT
Title Global marketing /
Statement of responsibility, etc. Mark C. Green, Warren J. Keegan.
250 ## - EDITION STATEMENT
Edition statement Tenth edition, global edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow, England :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. [2020]
300 ## - PHYSICAL DESCRIPTION
Extent 627 pages :
Other physical details color illustrations, maps ;
Dimensions 28 cm
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
9 (RLIN) 1711
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Nilai University Library Nilai University Library General stacks 11/10/2023 283.85   658.84 GRE 2020 1000024350 11/10/2023 293.85 11/10/2023 Open Shelf Books