Marketing : (Record no. 20201)

000 -LEADER
fixed length control field 01394cam a2200421 i 4500
001 - CONTROL NUMBER
control field 20201
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006005145.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130530s2014 caua b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2013941666
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB3A3891
Source bnb
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB3A3891
Source dnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 016541922
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1446266478
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446266472
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446266465
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 144626646X
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1446296423
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781446296424
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn863173043
040 ## - CATALOGING SOURCE
Original cataloging agency UKMGB
Language of cataloging eng
Transcribing agency UKMGB
Modifying agency OCLCO
-- CDX
Description conventions rda
Modifying agency DEBBG
-- YDXCP
-- CLE
-- OCLCF
-- BTCTA
-- BDX
-- UAB
-- TULIB
-- OCLCQ
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .M2955 2014
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAS 2014
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Masterson, Rosalind,
Relator term author.
9 (RLIN) 16334
245 10 - TITLE STATEMENT
Title Marketing :
Remainder of title an introduction /
Statement of responsibility, etc. Rosalind Masterson & David Pickton.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Los Angeles :
Name of publisher, distributor, etc. SAGE,
Date of publication, distribution, etc. c[2014].
300 ## - PHYSICAL DESCRIPTION
Extent xix, 582 pages :
Other physical details color illustrations ;
Dimensions 27 cm
500 ## - GENERAL NOTE
General note Previous edition: 2010.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Source of heading or term fast
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Pickton, David,
Relator term author.
9 (RLIN) 9111
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Nilai University Library Nilai University Library General stacks 09/28/2016 204.00 1 658.8 MAS 2014 1000023242 11/21/2017 11/14/2017 214.00 09/28/2016 Open Shelf Books