Marketing management / (Record no. 19495)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00685nam a22002057a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 19495 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20261006005052.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140918b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781259094972(pbk. international ed.). |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1259094979(pbk. international ed.). |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAR 2015 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Marshall, Greg W. |
| 9 (RLIN) | 16530 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management / |
| Statement of responsibility, etc. | Greg W. Marshall; Mark W. Johnston. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill Education, |
| Date of publication, distribution, etc. | c2015. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvi, 504, 17, 2, 26 pages : |
| Other physical details | color illustrations ; |
| Dimensions | 28 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 9 (RLIN) | 1194 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Johnston, Mark W. |
| 9 (RLIN) | 11219 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Open Shelf Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Total renewals | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Nilai University Library | Nilai University Library | 09/18/2014 | 4 | 2 | 658.8 MAR 2015 | 1000022504 | 12/16/2016 | 10/20/2016 | 65.85 | 09/18/2014 | Open Shelf Books | ||||
| Dewey Decimal Classification | Nilai University Library | Nilai University Library | 09/18/2014 | 13 | 1 | 658.8 MAR 2015 | 1000022505 | 10/24/2018 | 10/11/2018 | 65.85 | 09/18/2014 | Open Shelf Books |