Principles of services marketing / (Record no. 19492)

000 -LEADER
fixed length control field 00656nam a22002057a 4500
001 - CONTROL NUMBER
control field 19492
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006005052.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140918b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077152345 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0077152344 (pbk.)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number PAL 2014
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Palmer, Adrian.
9 (RLIN) 1193
245 ## - TITLE STATEMENT
Title Principles of services marketing /
Statement of responsibility, etc. Adrian Palmer.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, NY :
Name of publisher, distributor, etc. McGraw-Hill Education,
Date of publication, distribution, etc. c2010.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 495 pages :
Other physical details illustrations (black and white) ;
Dimensions 27 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
9 (RLIN) 1194
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
General subdivision Marketing.
9 (RLIN) 8202
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Nilai University Library Nilai University Library 09/18/2014 2 658.802 PAL 2014 1000022519 01/25/2019 12/19/2018 219.00 09/18/2014 Open Shelf Books