PRINCIPLES OF MARKETING -2E (Record no. 18141)

000 -LEADER
fixed length control field 00525nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0538829826
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 LAM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name LAMB, CHARLES W. / HAIR, JOSEPH F. / MCDANIEL,CARL
245 ## - TITLE STATEMENT
Title PRINCIPLES OF MARKETING -2E
250 ## - EDITION STATEMENT
Edition statement 2E
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc SOUTH-WESTERN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element MARKETING 2. MARKETING- MANAGEMENT
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 2012-09-11 3 658.8 LAM 7726 2014-09-23 2014-08-21 2012-09-11 Open Shelf Books