Marketing strategy / (Record no. 14135)

000 -LEADER
fixed length control field 00583nam a2200205Ia 4500
001 - CONTROL NUMBER
control field 14135
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006004556.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324201400
040 ## - CATALOGING SOURCE
Transcribing agency NU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ferrell, O.C.
9 (RLIN) 11609
245 ## - TITLE STATEMENT
Title Marketing strategy /
Statement of responsibility, etc. O.C.Ferrell, Michael Hartline.
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Thomson/South-Western,
Place of publication, distribution, etc. Mason, Ohio :
Date of publication, distribution, etc. c2005.
300 ## - PHYSICAL DESCRIPTION
Extent xx, 628 p.:
Other physical details ill.;
Dimensions 26 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing--Management.
9 (RLIN) 10
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing--Management--Case studies.
9 (RLIN) 2969
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Open Shelf Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type Date last checked out
    Dewey Decimal Classification     Nilai University Library Nilai University Library 09/11/2012   658.8 FER 14110 09/11/2012 09/11/2012 Open Shelf Books  
    Dewey Decimal Classification     Nilai University Library Nilai University Library 03/29/2013 4 658.8 FER 14109 07/26/2016 03/29/2013 Open Shelf Books 07/04/2016