Principles of marketing / Philip Kotler ... [et al.]. -2nd ed. (Record no. 10925)

000 -LEADER
fixed length control field 00491nam a2200169Ia 4500
001 - CONTROL NUMBER
control field 10925
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006004311.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1740098110
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 PRI
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Pride, William M.
245 ## - TITLE STATEMENT
Title Principles of marketing / Philip Kotler ... [et al.]. -2nd ed.
250 ## - EDITION STATEMENT
Edition statement 2e
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Frenchs Forest, N.S.W. : Prentice Hall, 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 656 p. : ill. (some col.) ; 25 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012 2 658.8 PRI 11412 04/30/2016 03/08/2016 09/11/2012 Open Shelf Books