Global marketing management / Warren J. Keegan.- 7th ed. (Record no. 10915)

000 -LEADER
fixed length control field 00503nam a2200169Ia 4500
001 - CONTROL NUMBER
control field 10915
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20261006004310.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120911s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130615064
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848 KEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
9 (RLIN) 5967
245 ## - TITLE STATEMENT
Title Global marketing management / Warren J. Keegan.- 7th ed.
250 ## - EDITION STATEMENT
Edition statement 7e
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. : Prentice Hall, c2002.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 617 p. : ill. ; 27 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing --Management.
9 (RLIN) 197
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Nilai University Library Nilai University Library 09/11/2012 4 658.848 KEE 12312 02/02/2018 01/11/2018 09/11/2012 Open Shelf Books