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APPLICATIONS IN BASIC MARKETING : CLIPPINGS FROM THE POPULAR BUSINESS PRESS

PERREAULT, WILLIAM D. / MCCARTHY, E JEROME

APPLICATIONS IN BASIC MARKETING : CLIPPINGS FROM THE POPULAR BUSINESS PRESS - BOSTON,U.S.A : IRWIN/MCGRAW-HILL,1999

ISBN: 0071158413

Subjects--Topical Terms:
MARKETING

Dewey Class. No.: 658.8 PER

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