Schiffman, Leon G.
Consumer behaviour / Consumer behavior Leon Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson. - 6th ed. - French's Forest, N.S.W. : Pearson Australia, c[2014]. - xix, 708 p. : ill. ; 26 cm.
9781442561533 (pbk.)
Marketing.
658.8342 / SCH 2014
Consumer behaviour / Consumer behavior Leon Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson. - 6th ed. - French's Forest, N.S.W. : Pearson Australia, c[2014]. - xix, 708 p. : ill. ; 26 cm.
9781442561533 (pbk.)
Marketing.
658.8342 / SCH 2014