Kotler, Philip.

Principles of marketing / Philip Kotler, Gary Armstrong. - 13th ed. (Global edition) - Upper Saddle River, N.J. : Prentice Hall, c2010. - 1 v. (various pagings) : ill. (chiefly col.) ; 29 cm.

9780137006694


Marketing.

658.8 / KOT 2010