Kotler, Philip.
A framework for marketing management / Philip Kotler.- 2nd ed. - 2e - Upper Saddle River, N.J. : Prentice Hall, c2003. - xx, 363 p. : ill. ; 23 cm.
01312 04270
Marketing--Management.
658.8 KOT
A framework for marketing management / Philip Kotler.- 2nd ed. - 2e - Upper Saddle River, N.J. : Prentice Hall, c2003. - xx, 363 p. : ill. ; 23 cm.
01312 04270
Marketing--Management.
658.8 KOT