Reed, Peter W.,
Strategic marketing planning / Peter Reed. - South Melbourne : Thomson Learning, 2003 - xi, 307 p. : ill. ; 26 cm.
0170107841
Marketing -- Planning. Marketing -- Management.
658.802 REE
Strategic marketing planning / Peter Reed. - South Melbourne : Thomson Learning, 2003 - xi, 307 p. : ill. ; 26 cm.
0170107841
Marketing -- Planning. Marketing -- Management.
658.802 REE