Flying off course : airline economics and marketing /

Doganis, Rigas.

Flying off course : airline economics and marketing / Rigas Doganis. - 4th ed. - London ; New York : Routledge, c2010. - xvi, 336 p. : ill. ; 26 cm.

Includes bibliographical references and index.

9780415447379 (paperback)


Aeronautics, Commercial.
Aeronautics, Commercial--Marketing.
Airlines.
Airlines--Marketing.

HE9780 / .D64 2010

387.71 / DOG 2010