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Fundamentals of marketing / William J. Stanton , Michael mJ. Etzel, Bruce J Walker.

Stanton, William J.

Fundamentals of marketing / William J. Stanton , Michael mJ. Etzel, Bruce J Walker. - 10th ed. - New York : MacGraw Hill, 1994 - p. cm.

ISBN: 0070610150

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 STA

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