What makes winning brands different ? : the hidden method behind the world's most successful brands / Andreas Buchholz , Wolfram Wordemann
Material type:
TextPublication details: Chichester ; New York : Wiley, c2000. Chichester ; New York : Wiley, c2000.Description: xvi, 222 p. : ill. ; 24 cmISBN: - 0471720259
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Nilai University Library | 658.827 BUC (Browse shelf(Opens below)) | Available | 9254 |
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