International marketing / Vern Terpstra, Ravi Sarathy.-8th ed.

By: Material type: TextPublication details: Fort Worth : Dryden Press, c2000.Description: xxv, 753 p. : ill. (some col.), col. maps ; 29 cmISBN:
  • 0030211123
Subject(s): DDC classification:
  • 658.848 TER
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Red Spot  Books Nilai University Library 658.848 TER (Browse shelf(Opens below)) Available 12627

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