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Principles of services marketing / Adrian Palmer .- 3rd ed.

By Palmer, Adrian. London : McGraw-Hill, 2001 London : McGraw-Hill, 2001 . xiii, 516 p. : ill. ; 24 cm. 00711897699 (International ed.)

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Principles of services marketing / Adrian Palmer .- 3rd ed.

By Palmer, Adrian. London : McGraw-Hill, 2001 London : McGraw-Hill, 2001 . xiii, 516 p. : ill. ; 24 cm. 00711897699 (International ed.)

Place Hold on Principles of services marketing / Adrian Palmer .- 3rd ed.

Services marketing : people, technology, strategy / Christopher Lovelock.

By Lovelock, Christopher. Upper Sanddle River, NJ : Prentice Hall, c2001 Upper Sanddle River, NJ : Prentice Hall, c2001 . xviii, 717 p. : ill. ; 24 cm. 0130289094

Place Hold on Services marketing : people, technology, strategy / Christopher Lovelock.

Principles of services marketing / Adrian Palmer

By Palmer, Adrian. London ; New York : McGraw-Hill, c1998. London ; New York : McGraw-Hill, c1998. . x, 371 p. : ill. ; 25 cm. 0077094387

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Principles of services marketing / Adrian Palmer

By Palmer, Adrian. London ; New York : McGraw-Hill, c1998. London ; New York : McGraw-Hill, c1998. . x, 371 p. : ill. ; 25 cm. 0077094387

Place Hold on Principles of services marketing / Adrian Palmer

Principles of services marketing / Adrian Palmer .- 3rd ed.

By Palmer, Adrian. London : McGraw-Hill, 2001 . xiii, 516 p. : ill. ; 24 cm. 0071189769 9 (International ed.)

Place Hold on Principles of services marketing / Adrian Palmer .- 3rd ed.